P&G in 2005|Business Strategy|Case Study|Case Studies

P&G in 2005

            
 
Case Studies | Case Study in Business, Management, Operations, Strategy, Case Study

ICMR HOME | Case Studies Collection

Case Details:

Case Code : BSTA011
Case Length : 17 Pages
Period : 1990 - 2005
Organization : Proctor and Gamble P&G
Pub Date : 2005
Teaching Note :Not Available
Countries : USA
Industry : Consumer Products

To download P&G in 2005 case study (Case Code: BSTA011) click on the button below, and select the case from the list of available cases:

Business Ethics Case Studies | Case Study in Management, Operations, Strategies, Business Ethics, Case Studies


OR


Buy With PayPal

Amount to be paid:



Prefer to pay in another currency ?
Select Currency for Payment



Exchange Rates: Click Here
Delivery Details: Click Here

Price:

For delivery in electronic format: Rs. 500;
For delivery through courier (within India): Rs. 500 + Rs. 25 for Shipping & Handling Charges


» Business Strategy Case Studies
» Case Studies Collection
» Business Strategy Short Case Studies
» View Detailed Pricing Info
» How To Order This Case
» Business Case Studies
» Area Specific Case Studies
» Industry Wise Case Studies
» Company Wise Case Studies

Custom Search


Please note:

This case study was compiled from published sources, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source.



Chat with us

Strategic Management Formulation, Implementation, & Control, 12e

Please leave your feedback

Leave Your Feedback

ICMR India ICMR India ICMR India ICMR India RSS Feed

<< Previous

Excerpts

Global Thrust

P&G's globalization efforts had accelerated in the 1990s. The appointment of fifty-nine-year-old Ed Artzt (Artzt) as chief executive in 1990, appointment of two new executive vice presidents, Durk Jager and Jurgen Hintz, both foreign born with most of their careers spent outside the US, and John Pepper (Pepper), as president of P&G International reinforced the company's global outlook...

Business Strategy | Case Study in Management, Operations, Strategies, Business Strategy, Case Studies

Revamp of Portfolio

Even as P&G decided to support core brands and fund new growth opportunities it made a realistic assessment of the long-term viability of underperforming brands and businesses.

In 1992, P&G began to sell off its operations in cotton linters and wood pulp, including the P&G Cellulose (formerly Buckeye) subsidiary established in the early twentieth century...

Streamlining Operations

In 1992, P&G regrouped its sales force under a new organization called Customer Business Development (CBD). Structured around national (and eventually global) accounts, CBD forged close relationships with its customers to streamline the supply chain...

Encouraging Innovation

The SGE initiative had an immediate impact on P&G's bottom line, but did not boost sales. P&G realized that incremental innovations, product line extensions, and flanker brands were not enough to generate faster growth. It needed to accelerate the development of major new brands and new lines of business...

Excerpts Contd...>>



Custom Search





Economics for Managers Textbook
Textbooks Collection

Economics for Managers Workbook
ICMR books Collection

Case Studies in Business Strategy Volume VI

Case Studies in Business Strategy
e-Book on Business Strategy

Case Study Volumes Collection

 

Case Studies Links:- Case Studies, Short Case Studies, Simplified Case Studies.

Other Case Studies:- Multimedia Case Study, Cases in Other Languages.

Business Reports Link:- Business Reports.

Books:- Textbooks, Work Books, Case Study Volumes.